Wise words from fundraising royalty


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We caught up with Diana and Jonathan from ‘Life Over the Edge’ who have taken a minute to share with us their fundraising secrets.

I’d listen up if I were you, the lucky duo smashed the annual Cool Earth competition and are jetting off to Peru in May to see how their donations are making a difference.

The pair harnessed the powers of Instagram to full effect, posting funny pictures, progress bars and inspirational memes to fire up their donors.

To add a personal touch these brainboxes uploaded memes whenever someone donated. As a final bribe, a coveted space was given to any donors on their tuktuk, where their names were artistically scrawled.  

Want to follow in their footsteps all the way to Peru?

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